I created my jewelry identity book during my first semester in visual class. I decided to make this design for two reasons. First, I’m a Christian and the logo’s name inspiration comes from the song called Amazing Grace. Second, the butterfly symbolizes grace and elegance. I think putting it in my jewelry brand design is a great idea.The butterfly logo I created in Adobe Illustrator. This identity book includes logo variations, spacing, brand color, brand fonts, business cards, Instagram Ads, Skyscraper Ads, Superimposed, 20 sketched thumbnails, and the top 3 logo options.

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